What can I say… Cosmoprof is always a whirlwind of emotions! This year too, it was three intense days, full of surprises, meetings, and, of course, beauty.
The journey: an adventure from the start
It all started with a van that I’ve already decided to brand for next year (all lilac, of course!). With me, Allegra – my sweet mascot and the beating heart of Blondesister – a cooler bag with unexpected contents (spoiler: I’ll come back to that), boxes everywhere, and an incredible energy.
Thinking about it still makes me laugh. But I swear, it was fantastic!
Blondesister at Cosmoprof: new releases and best sellers
Three days at the fair, full of hugs, chats, and lots of shared passion. A huge thank you to all the Sisterine who stopped by! Your eyes sparkled in front of the 2025 new releases and our magical concealer It’s a Trick! was love at first sight!
And speaking of new releases... can I reveal something about the next product coming soon? Well, let’s just say your messages came through loud and clear: you want it, and you want it now! Be patient, it will arrive very soon!
An ever-growing family
What a joy to see our partners again, coming from every corner of Italy and the world! Our international family keeps growing and it wouldn’t be the same without them.
Behind the scenes: multitasking at its best
And now, a real life moment! Between meetings, I found myself walking around the fair with a cooler bag. Guess what was inside? Baby milk, of course!
Quick chats, meetings, a little break to pump milk… and then back on the go! Ah, the magic of multitasking.
And a special thanks to my super in-laws who took care of Allegra for three days – I swear, you were amazing!
The most desired bags at Cosmoprof?
Our Blondesister bags were a huge hit! Instagram went crazy and so many of you messaged me asking where to find them. Who knows, maybe they’ll surprise you and come back very soon…
The heart of Blondesister: my team
I can’t thank my team enough, without whom none of this would have been possible.
Erica, with her contagious energy, transformed the booth into a magical place, while Ludovica (aka La Pimmi) was our rock, always ready to help with all her heart.
And then, of course, Nicolò: between meetings, his touch of charm definitely left a mark. Someone has to be the gentleman, right?
See you soon!
To all the Sisterine who couldn’t make it this year: no panic! I have lots of surprises in store for you… and I can’t wait to share them!
Stay tuned!
With love, Carolina 💖
Chatta con noi